About Us

About SplendiferousSplendiferous brings creativity and analytical analysis to strategically place a business into the public consciousness. We work with companies of all sizes to create and implement business and marketing strategies. These strategies are centered on the core of the client’s business and what products and services they offer. The Splendiferous team gives personal guidance to identify and create the desired business image and assists with achieving the appropriate message publicly. We follow the plan through to completion and work to execute and implement the desired strategies, while monitoring progress and adjusting as necessary to ensure the company gets the best results from the efforts. Splendiferous propels a company from the ordinary to the extraordinary.

The company is a comprised of two key principals; Diane M Smith and John G Smith.

Diane M Smith received a Bachelor of Science in Business Administration from Albright College and serves as President of Splendiferous. Her background includes extensive experience in marketing and business management. She recently served as President for a manufacturing company and was instrumental in taking it from startup to a leading company in its industry in less than a decade. She oversees all marketing facets and created a brand recognized worldwide.  Diane was recognized with the STEP award in 2014 from The Manufacturing Institute for her outstanding contribution and leadership.

John G Smith brings over 30 years of vast business experience and leadership to Splendiferous. His background includes currently holding the position of President at a premier construction development company where as such is  responsible for the operations, business plans, creative direction and leadership of the company.  He has been an integral part in the formation of several business types including manufacturing, real estate, restaurant, and investment companies.  John has served his community through positions on executive boards of non-profit and for-profit organizations.